McCashin Media
UK launch incoming · mid-2026

Be First. Advertise Inside ChatGPT.

ChatGPT Ads are arriving in the UK imminently. McCashin Media is already planning, setting up, and managing campaigns for forward-thinking brands — so they reach 800M weekly users at the precise moment of intent.

UK-based agency
Early-access partner
Founder-rate pricing
chat.openai.com
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What are ChatGPT Ads?

A new ad channel built on conversation, not keywords.

ChatGPT Ads sit alongside the world's most-used AI assistant. Here's what makes the channel different — and why early entrants have the advantage.

Clearly labelled & in-context

Ads appear below ChatGPT's responses as sponsored content — visually separated from the organic answer, alongside trusted AI replies.

Intent-matched targeting

OpenAI matches ads to the topic of the current conversation and past chat history. Your ad reaches users at the exact moment of intent.

800M weekly active users

Global reach on ChatGPT with the UK expansion confirmed for mid-2026. Ads show to logged-in adults on the Free and Go tiers.

Conversation-private

OpenAI does not share user data or conversations with advertisers. Trust is preserved on both sides.

Brand-safe by design

Ads are excluded from sensitive topics (health, mental health, politics) and never shown to under-18s — enforced automatically.

Conversational journeys

Users can dismiss, expand, or use 'Ask ChatGPT' to query your product directly — a uniquely conversational purchase path.

Invitation only — for now

ChatGPT Ads are currently waitlist-only. Early movers secure priority access and lower CPMs before the market opens up.

Premium CPM (~£60)

Pricing reflects high-intent, high-trust placement — but early entrants benefit from materially lower competition.

Why now?

The Google Ads moment of 2002 happening again, today.

Traditional ads target keywords and demographics. ChatGPT Ads target intent-in-conversation — the most powerful signal in digital advertising. Brands that move first will dominate before the market floods.

Jan 2026
US launch

ChatGPT Ads went live in the United States with select early-access partners.

May 2026
UK expansion confirmed

OpenAI confirmed the UK as part of the next phase, rolling out in the coming weeks.

Now
Founder advantage

Lower competition, lower costs, and priority access for early-mover brands and agencies.

What we do

End-to-end ChatGPT Ads management.

From waitlist to live campaigns to monthly reporting we run the whole stack so you can focus on the business.

Waitlist & early access

Registration and management of your spot in the OpenAI ads pilot.

Strategy & creative

Campaign strategy and ad creative tailored for conversational AI — problem-solution framing, helpful over promotional.

Intent targeting setup

Audience and intent-based targeting configuration aligned to your buyer journey.

AI-native ad copy

Copy written for ChatGPT's environment — not repurposed Google or Meta ads.

Answer Engine Optimisation

AEO work to strengthen your organic and paid presence inside AI search and assistants.

Performance monitoring

Tracking impressions, clicks, engagement and conversions across the funnel.

Ongoing optimisation

Continuous iteration on creative, targeting and bidding to improve ROAS.

Monthly reporting

Clear, actionable reports — what worked, what's next, and where to invest.

Why McCashin Media?

UK-based specialists in emerging ad channels.

We stay ahead of the curve so our clients do too. Our team has shipped campaigns across every major channel and we're already inside the ChatGPT Ads pilot.

  • UK-based digital marketing agency
  • Early-access partner inside the OpenAI ads pilot
  • Specialists in emerging ad channels — AI, voice, programmatic
  • Full-funnel measurement, not just clicks
Trusted by forward-thinking brands
Escape
Game of Throwing
CAS
Prime Sports Physiotherapy
Monarch
Select Group
"

Nick and his team have been a great help, our ads are more effective and cheaper to run! Always responds to queries quickly.

— Escape UK
Pricing

Simple, transparent pricing, limited availability.

We've deliberately kept our launch pricing low to onboard our first wave of ChatGPT Ads clients. Once these spots are filled, pricing increases.

Founder Rate
ChatGPT Ads Management
£997/month
+ £497 one-time setup · min. £1,000/month media budget
Only 12 spots — a handful remaining at our launch rate.
  • Waitlist registration & early access management
  • Full campaign strategy & ad creative
  • Conversion tracking setup via Google Tag Manager
  • Intent-targeting & audience configuration
  • AI-native ad copywriting (optimised for conversational context)
  • AEO (Answer Engine Optimisation) support
  • Monthly performance reports
  • Dedicated account manager

Management fee and setup fee are charged in GBP. Media budget is separate and paid directly to the advertising platform. Minimum 3-month commitment. No lock-in after initial term.

Free Strategy Session

Claim Your Free ChatGPT Ads Strategy Session

30 minutes, no obligation. We'll assess whether ChatGPT Ads are right for your business and what early-mover advantage looks like for you.

FAQ

Questions, answered.

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